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Data Processing: Penetration Analysis

Penetration Analysis matches your customer database against a database of all possible businesses to measure your level of market penetration. This penetration level can then be used to target your best prospects.

How Penetration Analysis Works
We match your database against our databases to measure your customer file's penetration by line of business or SIC Code. An analyst then ranks each combination of SIC Codes and employee size according to your actual penetration into the market and arranges this information into pockets of high penetration (listed in descending order). We also provide a detailed interpretive report as an additional service.

What Penetration Analysis Can Do
1) Give you a quick overview of your best markets.
2) Find untapped areas for increased sales.
3) Allow you to intelligently plan your next promotional campaign.
4) Save money be enabling you to eliminate uninterested and unproductive markets.
5) Help you target promotions by successfully identifying potentially interested new markets.

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