Robert Orr
President
Bobby is President & founding partner since starting the company back in 1994. He is active and a hands on Manager on a daily basis. Bobby is well known and respected throughout the industry and continues to be the force behind the company's growth and direction as we expand into new markets, products and services.
Mark Traverso
Vice President, Sales, New Business Development, E-Commerce
Mark joined Lighthouse List Company in 1995 and was promoted shortly after to Vice President. His background in Advertising/Marketing has been instrumental in developing the growth of the company's List Management Division. His focus is on List Management, E-Commerce, New Business Development,SMS/Mobile Marketing, and Lead Generation platforms. Mark is truly an asset to Lighthouse List Company and the driving force in the development & execution of new and existing sales strategies. He is committed to helping clients succeed in their overall marketing needs.
Edwin Bello
Ed has 10 years experience in the Print, Mail and List industry including other affiliates. He also specializes in HIPPA compliant ailment data. In the past 6+ years he has developed and implemented lead generation programs with on shore and off shore call centers. Included are lead verification programs such as: Ailments, Home Security Systems, Education, Power/Lighting and Natural Gas.
Matthew Kowalski
Matt has been with Lighthouse List Company since 2005. His background in computers and customer service proves to be a true asset to the company. Matt has made himself well-known among colleagues across this vast social industry. His consistent personable and positive attitude, mixed with his intuitiveness and innovative sense, is strongly valued among his clients.
Steve McFadden
Steve heads up the AmeriBase division that focuses on the interactive marketplace. He has spent his career in the marketing and data industries. He is an expert in Market Research, Data Analytics, Consulting for Marketing programs, Internet Marketing and Campaign Design/Implementation. Steve's style is consultative, providing insight into different approaches, innovative ideas and the use of traditional and online strategies. He is also a business person who understands how to run a successful campaign constantly measuring for an effective ROI.
Tobi Milgram
Tobi is a results oriented sales and marketing professional with over 14 years of experience in assisting clients to increase their revenue and improve brand awareness. Her comprehensive knowledge of the industry, exceptional communication skills and positive attitude has developed strong relationships with diverse groups of industries. Those include the leisure Travel and Hospitality Industry, magazine subscription companies, consumer products. Tobi is a long standing member of the Association of Resort Developers of America (ARDA), and has served on their sales and marketing forums and a member of the Direct Marketing Association (DMA).
Aleen Newman
Aleen has worked at Lighthouse List Co since 2000 in various key roles. She has over 25 years experience in the Direct Marketing industry. Presently, she is working closely with Mark Traverso developing new targeted data list programs. Aleen brings a level of professional expertise that has assisted Lighthouse List Company in its growth & development.
Betsy Resnick
Betsy has been with the Lighthouse List team since 2008. She brings with her 15 years of experience in the Mortgage and Finance arena. Her focus is providing innovative and specialized multi-channel data solutions for her clients. Each customer is unique and she takes pride in giving personalized service to penetrate & optimize their campaigns. Betsy has been instrumental in launching our lead generation program; customizing programs to generate new customers, retain customers and maximize the lifetime value of each client.
